Privacy Policy

1. Information We Collect

We may collect the following personal information depending on how you interact with the website:

We collect only what is necessary and relevant to the purpose for which it is collected. We do not collect sensitive personal information such as identity numbers, race, religion, or health information.

2. How We Use Your Information

Your information is used only for the following purposes:

• Processing and fulfilling your orders
• Delivering digital products to your email address
• Responding to enquiries or support requests
• Sending updates or newsletters you have subscribed to
• Improving the website based on anonymous usage data
• Keeping basic business records as required

We will not use your information for any other purpose without your consent.

3. Third-Party Services

To operate this website and shop, we use trusted third-party service providers. Each may process certain data in order to deliver their services:

• WooCommerce — e-commerce order processing
• PayFast — secure payment processing (South African)
• Wordfence — website security
• LiteSpeed Cache — website performance
• ShortPixel — image optimisation
• SureRank / SEO tools — search optimisation
• Google Analytics (if active) — anonymous website usage data
• Hosting provider (Afrihost) — website and data hosting in South Africa

These providers are only given the information they need to perform their specific function. We do not sell, rent, or share your personal information with any third party for marketing purposes.

4. Cookies

This website uses cookies — small text files stored on your device — to improve your browsing experience. Cookies are used for:

• Keeping items in your shopping cart
• Remembering your preferences
• Anonymous website analytics
• Security and fraud prevention

You can disable cookies in your browser settings, but this may affect the functionality of the website — particularly the shopping cart and checkout.

5. How We Protect Your Information

We take reasonable steps to protect your personal information from unauthorised access, loss, or misuse. These include:

• SSL encryption on all pages (HTTPS)
• Secure payment processing via PayFast — we never see or store your card details
• Wordfence security plugin protecting against malicious access
• Regular backups of website data
• Limited access to personal data — only used for its intended purpose

While we take all reasonable precautions, no method of internet transmission is 100% secure. If you have concerns about your data, please contact us.

6. Your Rights (POPIA)

Under POPIA, you have the following rights regarding your personal information:

• Right to access — you may request a copy of the personal information we hold about you
• Right to correction — you may request that incorrect information be corrected
• Right to deletion — you may request that your personal information be deleted, subject to legal obligations
• Right to object — you may object to the processing of your information for direct marketing purposes
• Right to unsubscribe — you may unsubscribe from marketing emails at any time using the unsubscribe link in any email

To exercise any of these rights, please contact us and we will respond within a reasonable time.

7. Data Retention

We retain your personal information only for as long as necessary to fulfil the purpose for which it was collected, or as required by law. Order records may be kept for accounting and legal compliance purposes.

If you have subscribed to our mailing list, your information will be retained until you unsubscribe or request deletion.

8. Children's Privacy

This website is not intended for use by children under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with personal information, please contact us so we can remove it.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date at the top. Continued use of the website after any changes constitutes acceptance of the updated policy.